Beats by Dr. Dre Headphones NEW Version Now Available 1 Nov 2013

The ubiquitous Beats by Dr. Dre headphone has gotten a new makeover. Meet the new Beats by Dr. Dre Studio headphone, which elevates quality, innovation and design to the next level.

Offering a streamlined look, feel and fit, the new design is made of lighter materials but yet it offers increased strength and improved flexibility. There is even an ergonomic adjustment mechanism around the ear that adjusts to the head without restriction.

This new iteration boasts the new Beats Acoustic Engine (BAE), which is capable of delivering a reengineered and reimagined Beats sound experience. It also features adaptive noise cancellation, which is available in two modes: music and unplugged.

In the music mode, the sound quality and noise cancellation are balanced to deliver a superior experience. In the unplugged mode, the headphone will offer a more aggressive noise reduction experience.

The Beats Studio also comes with a rechargeable, 20-hour, Lithium-Ion battery. Simply charge it by connecting it to any USB port or outlet.

“With the original Studio headphone we set out to prove that people all around the world care enough about sound to invest in it —and we did,” said Jimmy Iovine, Chairman of Interscope Geffen A&M. “Now we are taking it a step further. The new Studio is tuned with balance, accuracy and emotion and it has a breathtaking design and truly innovative technology. This is the sound of the future.”

The Beats by Dr. Dre Studio headphones is available in Black, Red, White, Blue and Orange (limited edition), sold at SGD490 – SGD510 at all major authorised dealers.

From November 2013 to January 2014, purchase either the new Beats Tour or Beats Studio and stand a chance to win an iPad Mini with Retina Display. There are three iPad Minis to be won and one winner will be picked each month

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