ASUS New ZenFone 2 Laser & ZenFone Go Smartphones 20 Oct 2015

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ASUS today announced the availability of two new additions to the award-winning ZenFone series in Singapore, the ZenFone 2 Laser and the ZenFone Go.

Both ZenFone models will be the first smartphones to feature a removable battery, furthermore both models come with dual SIM card slots, which are great for travellers.

The ZenFone 2 Laser 5.5-inch (ZE550KL) is engineered with a 13MP PixelMaster camera and rear laser auto-focus for as quick as 0.2 sec for near-instant clarity with 1280 x 720 HD resolution, plus the latest Corning Gorilla Glass 4 for unrivalled scratch-resistance, strength and everyday durability.

It also boasts a Qualcomm M8916 Quad-Core processor with 2GB of fast memory. The ZenFone 2 Laser is also available with a 6-inch screen known as the ZenFone 2 Laser 6.0-inch (ZE600KL) as well as the ZenFone 2 Laser 5.0-inch (ZE500KL) with an 8MP PixelMaster camera.

Another more economical option is the ZenFone Go (ZC500TG), which is equipped with a 5-inch HD IPS screen and MediaTek MT6580 Quad-Core High-Speed processor plus a superior battery life with a 2,070 mAh removable battery. With an anti-Fingerprint Coating Cover glass friction included, it provides smoother and easier user experiences.

The ZenFone 2 Laser 5.5-inch (ZE550KL) will be available in Black, Red and White colours at a promotional price of $279 at all ASUS authorised retailers and brand stores. The ZenFone Go will be available in Black, Red and White colours from 17 October 2015 onwards at $179 at Challenger, Gain City and Newstead.

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  1. ZenFone 2 Laser 5.5: Focus At The Speed of Light
  2. Corning Gorilla Glass 4: Higher Durability and Strength
  3. ZenFone Go: Uncompromising Performance with Superior Battery
  4. Simpler, Smarter and More Personal: ASUS ZenUI with over 1,000 enhancements
  5. Availability & Pricing
  6. Specifications

ZenFone 2 Laser 5.5: Focus At The Speed of Light

The ZenFone 2 Laser 5.5 (ZE550KL) is powered by a Qualcomm M8916 Snapdragon Quad-Core processor with 2GB of fast memory and a 1280 x 720 HD screen resolution for great user experience. Furthermore, it has a 3,000mAh removable battery providing great battery life, making it convenient for users to easily switch out the battery if needed.

For amazing and near-instant photos, the ZenFone 2 Laser 5.5 is equipped with a 13MP PixelMaster camera with an f/2.0 wide-aperture lens to capture stunning, high-resolution photos with zero shutter lag plus the laser auto-focus technology empowers users to capture perfect clarity in just 0.2 seconds.

PixelMaster’s industry-leading Low Light mode employs pixel-merging technology to capture up to 400%-brighter photos at night, or in low-light scenes, without the need for a flash. When a flash is preferred, the ZenFone 2 Laser 5.5 is equipped with a Real Tone flash to ensure warm skin tones and accurate colours.

Furthermore, the ZenFone 2 Laser 5.5’s PixelMaster camera also has Backlight (Super HDR) mode to capture vivid, evenly-exposed photos in challenging backlit scenes such as sunset portraits. Pixel-enhancing technology increases contrast by up to 400%, ensuring that foreground subjects stand out clearly and are free of shadows. For those seeking fine-grained control over camera settings like ISO, shutter speed and more, the Manual mode offers users a DSLR-like experience in a smartphone.

Corning Gorilla Glass 4: Higher Durability and Strength

The ZenFone 2 Laser series are crafted from the latest Corning Gorilla Glass 4, their display has twice the drop-damage resistance of its predecessor and 2.5X retained strength, and is 85% less likely to break in daily use.

A microscopically-thin anti-fingerprint coating minimises scuffs and smudges, allowing the brilliance of the phones’ display to shine through.

ZenFone Go: Uncompromising Performance with Superior Battery

The ZenFone Go features an ergonomic and thin design at only 5.2mm at the slimmest point, making it comfortable to hold and compact enough to be placed in the pocket. It also still retains the iconic spin cut effect on the phone with concentric lines providing a magnificent visual effect.

It is equipped with a 2,070 mAh removable battery for superior battery life, making it great for video and music playbacks. Furthermore, the ZenFone Go has an external amplifier providing a more dynamic sound, coupled with the SonicMaster Technology for a powerful audio experience.

The ZenFone Go’s 8MP rear camera includes 15 special camera modes to choose from with an f/2.0 large aperture, capturing brighter images in a dark environment. In addition, the camera lens with 77.5 degrees FOV (field of vision) allows the camera to capture a larger scene.

Simpler, Smarter and More Personal: ASUS ZenUI with over 1,000 enhancements

Freedom, connection, and expression form the foundation for the ASUS ZenUI mobile user interface. These three pillars have also inspired the evolutionary changes to ZenUI for ZenFone 2 Laser and ZenFone Go. The latest version of the ASUS ZenUI offers a simpler and smarter user experience, with a stylish new layout that employs white space for a cleaner design, and which places information front and center for a simpler, smarter user experience.

With the new and improved ZenUI, it provides everyone with the ability to completely customise its interface to match their personal style and usage preferences, including ZenUI’s launcher, themes, fonts, icons, and more.

The ZenUI has included a number of great new features, including ZenMotion, SnapView, Trend Micro security and ZenUI Instant Updates that enhances usability, ensure security and privacy as well as deliver a seamless user experience.

Availability & Pricing

The ZenFone 2 Laser 5.5-inch (ZE550KL) will be available in Black, Red and White colours at a promotional price of $279 at Best Denki, Challenger, Gain City, Harvey Norman, MC2, Newstead, Singtel, Starhub and M1 shops.

The ZenFone 2 Go (ZC500TG) will be available in Black, Red and White colours from 17 October 2015 onwards at $179 at Challenger, Gain City and Newstead.

The ZenFone 2 Laser 6.0-inch (ZE600KL) as well as ZenFone Laser 5.0-inch (ZE500KL) availability will be announced at a later date at $329 and $239 respectively.

Specifications

ZenFone 2 Laser 5.0-inch

( ZE500KL)

ZenFone 2 Laser 5.5-inch

( ZE550KL)

ZenFone 2 Laser 6.0-inch ( ZE600KL)
ProcessorQualcomm Quad-Core Processor 1.2GHz (M8916)Qualcomm Quad-Core Processor 1.2GHz (M8916)Qualcomm Octa-Core Processor 1.5GHz (M8939)
Operating SystemBrand-new ASUS ZenUI 2.0 under Android 5.0 LollipopBrand-new ASUS ZenUI 2.0 under Android 5.0 LollipopBrand-new ASUS ZenUI 2.0 under Android 5.0 Lollipop
Display5.0-inch, 1280 x 720 HD, IPS display

Corning Gorilla Glass 4

5.5-inch, 1280 x 720 HD,

IPS display

Corning Gorilla Glass 4

6.0-inch, 1280 x 720 HD,

IPS display

Corning Gorilla Glass 4

CameraRear: 8MP, f/2.0-aperture, 5-element, auto-focus lens with dual-color Real Tone flash.

Front: 5MP, f/2.0-aperture, wide-angle 85-degree lens with Selfie Panorama

PixelMaster features include Low Light mode, Backlight (Super HDR) mode, Beatification mode, Manual (professional-settings) mode and zero shutter lag

Rear: 13MP, f/2.0-aperture, 5-element, auto-focus lens with dual-color Real Tone flash.

Front: 5MP, f/2.0-aperture, wide-angle 85-degree lens with Selfie Panorama

PixelMaster features include Low Light mode, Backlight (Super HDR) mode, Beatification mode, Manual (professional-settings) mode and zero shutter lag

RAM2GB
SIMDual Micro-SIM (2G/3G/4G)
StorageOnboard 16GB

MicroSD expansion up to 128GB

Wireless802.11 /b/g/n, Wi-Fi Direct,

Bluetooth 4.0

Battery2400mAh lithium-polymer

battery (removable)

3000mAh lithium-polymer battery (removable)3000mAh Polymer battery (removable)
Dimension71.5 x 143.7 x 3.5-10.5 mm77.2 x152.5 x 3.9-10.8 mm164.55 x 84 x 10.55 mm
Weight140g170g190g
ColoursBlack, White, RedBlack, White, RedGold, Silver, Red

[1] Specifications, content and product availability are all subject to change without notice and may differ from country to country. Actual performance may vary depending on applications, usage, environment and other factors.

ZenFone Go (ZC500TG)

ProcessorMediaTek Quad-Core Processor 1.3GHz (MT6580)
Operating SystemBrand-new ASUS ZenUI with

Android 5.0 Lollipop

Display5.0-inch, 1280 x 720 HD, IPS display
PixelMaster CamerasRear: 8MP, f/2.0-aperture, auto-focus lens

Front: 2MP

RAM2GB
SIMDual Micro-SIM (2G / 3G)
StorageOnboard 8GB

ASUS WebStorage 5GB (lifetime)

Google Drive 100GB free space (two years)

Micro SD card support, up to 64GB

Wireless802.11 /b/g/n , Bluetooth 4.0
Battery2070mAh lithium-polymer (removable)
Dimensions152.5 x 77.2 x 10.8-3.9mm
Weight135g
ColoursBlack, White, Red

[1] Specifications, content and product availability are all subject to change without notice and may differ from country to country. Actual performance may vary depending on applications, usage, environment and other factors.

Availability of ZenFone 2 Laser 5.5-inch ( ZE550KL):

CENTRAL
Store MallAddress
ASUS Brand Store (NS)Sim Lim Square1 Rochor Canal Road #01-52, Sim Lim Square, Singapore 188504
ASUS Brand Store (NS)Funan109 North Bridge Rd #03-07, Funan DigitaLife Mall, Singapore 179097
Best DenkiGreat World City1 Kim Seng Promenade, #02-33B/D, Great World City, Singapore 2379948
Best DenkiCity square mall180 Kitchener Road, #01/04 B2, CitySquare Mall, Singapore 208539
Best DenkiJunction 89 Bishan Place, #03-02, Junction 8, Singapore 579837
Best DenkiNgee Ann City391 Orchard Road, #05-01/04, Ngee Ann City Podium, Singapore 238872
ChallengerFunan109 North Bridge Rd #06-00, Funan DigitaLife Mall, Singapore 179097
ChallengerBugis Junction200 Victoria Street #03-10e, Bugis Junction, Singapore 188021
ChallengerNEX23 Serangoon Central #04-33/34, NEX, Singapore 556083
ChallengerPlaza Singapura68 Orchard Rd #04-12/12A, Plaza Singapura, Singapore 238839
Cherry MobileToa Payoh HubToa Payoh Lor 6 #01-06 Toa Payoh HDB Hub S(310530)
Comms EquipmentsIon Orchafrd2 Orchard Turn #B4-20 ION Orchard S(238801)
Comms EquipmentsJunction 89 Bishan Place Junction 8 Shopping Centre #02-31 S(579837)
Comms EquipmentsToa PayohBlk 190 Lorong 6 Toa Payoh #01-510 S(310190)
Comms EquipmentsFunan109 North Bridge Road #02-K4 Funan DigitaLife Mall S(179097)
Gain CityAlexandra Central321 Alexandra Road, Alexandra Central, Singapore 159971
Gain CityMarina Square6 Raffles Boulevard #03-223/232, Marina Square, Singapore 039594
Harvey NormanFunan109 North Bridge Road #B1-01, Funan DigitaLife Mall, Singapore 179097
Harvey NormanMillenia WalkNo 9 Raffles Boulevard #02-56 to 62, Millenia Walk, Singapore 039596
Harvey NormanSuntec City6 Temasek Boulevard East Atrium Tower 3/4 #01-634/640, Suntec City Mall, Singapore 038983
M1 LimitedBugis Junction200 Victoria Street #01-81/82 Bugis Junction Singapore 188021
M1 LimitedChange Alley30 Raffles Place #01-27/28 Change Alley Singapore 048622
M1 LimitedParagon290 Orchard Road #B1-28/29 Paragon Singapore 238859
M1 LimitedSuntec City3 Temasek Boulevard #02-323/324 Suntec City Mall Singapore 038983
MC2Funan109 North Bridge Rd #04-03/05, Funan DigitaLife Mall, Singapore 179097
NewsteadSim Lim Square1 Rochor Canal Road #03-73/74, Sim Lim Square, Singapore 188504
NewsteadSim Lim Square1 Rochor Canal Road #03-50/51, Sim Lim Square, Singapore 188504
NewsteadFunan109 North Bridge Rd #03-18, Funan DigitaLife Mall, Singapore 179097
NewsteadFunan109 North Bridge Rd #03-34, Funan DigitaLife Mall, Singapore 179097
STARHUB LTD100AM100 Tras Street #01-02 Singapore 079027
STARHUB LTDBugis Junction200, Victoria Street #B1-20A/21 Bugis Junction S’pore 188021
STARHUB LTDPlaza Singapura68 Orchard Road #B2-17/18/18A Singapore 238839
STARHUB LTDMBS8A Marina Boulevard #B2-52/53/54/55 Marina Bay Link Mall Singapore 018984
Telestation InfocommCity Square180 Kitchener Road CitySquare Mall #01-17 S(208539)
EAST
Store MallAddress
AarowBedok Mall311 New Upper Changi Road Bedok Mall #B1-50 S(467360)
Best DenkiCentury Square2 Tampines Central 5, #04-04/05, Century Square, Singapore 529509
Best DenkiBedok Mall311 New Upper Changi Road, #B1-01/43/44, Bedok Mall, Singapore 467360
Best DenkiParkway Parade80 Marine Parade Road, #02-33, Parkway Parade Complex, Singapore, 449269
ChallengerTampines One10 Tampines Central 1 #04-22 to 25, Tampines 1, Singapore 529536
ChallengerBedok Point799 New Upper Changi Road #B1-05, Bedok Point, Singapore 467351
Cherry MobilePaya labar60 Paya Lebar Road #01-84 Paya Lebar Square S(409051)
Cherry Mobilewhite sand1 Pasir Ris Central Street 3 White Sands, #03-23
Harvey NormanParkway Parade80 Marine Parade Road #02-34/34A, 35/36, Parkway Parade, Singapore 449269
M1 LimitedChangi City Point5 Changi Business Park Central 1 #02-49, Changi City Point Singapore 486038
M1 LimitedParkway Parade80 Marine Parade Road #02-24 Parkway Parade Singapore 449269
M1 LimitedTampines Mall4 Tampines Central 5 #03-01 Tampines Mall Singapore 529510
M1 LimitedChangi Airport T365 Airport Boulevard #01-23, Terminal 3 Singapore 819663
NewsteadBedok Mall311 New Upper Changi Road, #B2-07, Bedok Mall, Singapore 467360
Planet TelecomsChangi City Point5 Changi Business Park Central 1 #02-20/21 Changi City Point Singapore 486038
Planet TelecomsThe Seletar Mall33 Sengkang Avenue West, The Seletar Mall, #B1-24 (S) 797 533
STARHUB LTDBedok Mall311 New Upper Changi Road #B2-39/40/41 Singapore Bedok Mall 467360
STARHUB LTDParkway Parade80 Marine Parade Road #B1-30/32, Parkway Parade Singapore 449269
STARHUB LTDTampines Mall4 Tampines Central 5 #02-26, 26D/27/28 Singapore 529510
V2 CommunicationsTampines One10 Tampines Central 1#04-28 Tampines One S(529536)
NORTH
Store MallAddress
AarowAMK Hub53 Ang Mo Kio Ave 3 #B1-31 AMK Hub Singapore 569933
AarowNorthpoint930 Yishun Ave 2 Northpoint Shopping Centre #B1-26 S(769098)
AarowHougang Mall90 Hougang Ave 10 Hougang Mall #B1-33 S(538766)
ChallengerCauseway Point1 Woodlands Square, #04-07, Causeway Point, Singapore 738099
ChallengerAng Mo Kio Hub53 Ang Mo Kio Ave 3 #02-10 to 14, Ang Mo Kio Hub, Singapore 569933
Gain CityAng Mo Kio Industrial Park 28 Ang Mo Kio Industrial Park 2, Singapore 569500
Harvey NormanNorth Point S.C.930 Yishun Ave 2 #B02-27/30/31, North Point Shopping Centre, Singapore 769098
M1 LimitedCauseway Point1, Woodlands Square #03-01, Causeway Point Singapore 738099
Planet TelecomsNYPBlock A, 180 Ang Mo Kio Avenue 8 Unit No. A.280/80A/80B/ Nanyang Polytechnic
STARHUB LTDCauseway PointWoodlands Square #03-07/08/09, Causeway Point Singapore 738099
Telestation InfocommAng Mo Kio Hub53 Ang Mo Kio Ave 3 AMK Hub #02-57 S(569933)
Telestation InfocommNorth Point S.C.930 Yishun Ave 2 #B1-03 North Point Shopping Centre S(769098)
NORTHEAST
Store MallAddress
Comms EquipmentsNex23 Serangoon Central #04-45 nex S(556083)
M1 LimitedNex23 Serangoon Central #B1 – 56 Singapore 556083
STARHUB LTDNex23 Serangoon Central #B1-24/25/26, nex Singapore 556083
WEST
Store MallAddress
AarowWestgate3 Gateway Drive Westgate #03-40 S(608532)
ASUS Experience Zone (MC2)Westgate3 Gateway Drive #03-K2, Westgate, Singapore 608532
Best DenkiClementi Mall3155 Commonwealth West Avenue, #04-46/47/48/49, The Clementi Mall, Singapore 129588
Best DenkiIMM2 Jurong East Street 21, #02-01/07, IMM Building, Singapore 609601
ChallengerJurong Point S.C.Jurong West Central 3 #B1-94/95/96, Jurong Point Shopping Centre, Singapore 648886
Cherry MobileBukit Panjang Plaza1 Jelebu Rd #01-29 Bukit Panjang Plaza S(677743)
Cherry MobileWestmall1 Bukit Batok Central Link #04-17 West Mall S(658713)
Comms EquipmentsJEM50 Jurong Gateway Road, #04-28, JEM, S(608549)
Comms EquipmentsJurong Point S.C.1 Jurong West Central 2 #B1-14 Jurong Point Shopping Centre S(648886)
Gain CityChoa Chu Kang CentreBlk 309 Choa Chu Kang Ave 4 #01-01/02, Choa Chu Kang Centre, Singapore 680309
Gain CityWestgate3 Gateway Drive #03-38/39, Westgate, Singapore 608532
Gain CitySungei Kadut71 Sungei Kadut Drive, Singapore 729577
Harvey NormanJurong Point S.C.1 Jurong West Central 2 #03-37, Jurong Point, Singapore 648886
M1 LimitedClementi Mall3155 Commonwealth Ave West #04-11/12/13 Singapore 129588
M1 LimitedIMM2 Jurong East Street 21 #01-20 IMM Building Singapore 609601
M1 LimitedWest Mall1 Bukit Batok Central Link #01-16/17 West Mall Singapore 658713
NewsteadIMM2 Jurong East Street 21, #02-06, IMM Building, Singapore 609601
Planet TelecomsLot 1 Shoppers’ Mall21 Chua Chu Kang Ave 4 #B1-01A Lot 1 Singapore 689812
STARHUB LTDIMM2 Jurong East Street 21 #01-59, IMM Building Singapore 60960
STARHUB LTDVivoCity1 HarbourFront Walk #02-202 Singapore 098585
STARHUB LTDWestgate3 Gateway Drive#03-28 WestgateSingapore 608532
Telestation InfocommClementi Mall3155 Commonwealth Avenue West #B1-03/04 The Clementi Mall S(129588)
V2 CommunicationsBukit Batok10 Bukit Batok Central #01-04 Bukit Batok MRT Station S(659958)
SOUTH
ASUS Brand Store (NS)Vivo City1 Harbour front walk #02-216A, VivoCity, Singapore 098585
Best DenkiVivo City1 HarbourFront Walk, #02-07, VivoCity, Singapore 098585
ChallengerVivo City1 HarbourFront Walk #02-34/35, VivoCity, Singapore 098585

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