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🚆💚 Make everyday journeys around Singapore a little more adorable with the new Hello Kitty and Friends x The Powerpuff Girls Buttercup and Kuromi SimplyGo EZ-Link charms!
This charming crossover brings together the mischievous Kuromi from Sanrio and the fearless Buttercup from The Powerpuff Girls in two delightful collectible designs.
Available progressively from 16 October 2026, these cute transport charms are priced at just $14.90 each (excluding top-up value) and can be purchased from SimplyGo vending machines located in shopping malls across Singapore.
💚 Two adorable designs at $14.90 each
The latest collaboration combines the distinctive personalities of two fan-favourite characters, making these charms an attractive addition to any Sanrio or Powerpuff Girls collection.
- Buttercup-inspired Kuromi charm: Features Kuromi with her signature black jester-style headwear and skull motif, alongside an outfit inspired by Buttercup’s iconic green colour scheme.
- Kuromi-inspired Buttercup charm: Features Buttercup’s unmistakable large eyes and superhero-inspired appearance, complemented by Kuromi’s signature black headwear and skull design.
Both charms feature a green-themed design and an attached loop, making them a fun alternative to conventional EZ-Link cards for daily public transport journeys.
Price: S$14.90 per charm. The purchase price does not include any stored travel value, so a separate top-up is required before use.
📍 Where to buy the SimplyGo EZ-Link charms
The Buttercup and Kuromi charms are available progressively at all SimplyGo vending machines in malls. As the rollout is progressive, availability may vary between vending machine locations, particularly during the initial launch period.
SimplyGo vending machines can be found at shopping malls including Junction 8, Bugis Junction, Compass One, NEX, Northpoint City, Tampines Mall and Westgate. Check the official SimplyGo mall vending-machine locator for exact locations.
💡 Shopping tip: Fans looking to collect both designs should note that each charm is sold separately at S$14.90, bringing the total to S$29.80 for the pair, excluding any top-up value. Stock availability is not guaranteed at every machine during the progressive rollout.
🚇 How to activate and use the charms
After purchasing a new SimplyGo EZ-Link charm, complete the initial top-up and activation process before using it for travel.
- Purchase a charm from a SimplyGo vending machine in a shopping mall.
- Top up the charm at a ticketing service kiosk to activate it, as the S$14.90 purchase price does not include stored value.
- Pair the activated charm with the SimplyGo app for convenient access to supported card management features.
- Use the activated charm for daily commutes by tapping it at compatible public transport fare readers, subject to the applicable EZ-Link usage conditions.
The SimplyGo app offers a convenient way to manage supported travel cards and charms, including checking available card information and transaction details where supported.
🌸 A cute collectible for Sanrio and Powerpuff Girls fans
Whether for daily MRT and bus journeys, a small gift or a growing character merchandise collection, these crossover charms offer a practical way to enjoy two beloved franchises together.
With their playful black-and-green colour combinations and distinctive character details, the Buttercup and Kuromi designs are particularly appealing to fans who enjoy functional collectibles rather than ordinary transport cards.
Terms and conditions apply. Availability is subject to the progressive rollout and stock at individual SimplyGo vending machines.
💚 At S$14.90 each, the new Hello Kitty and Friends x The Powerpuff Girls SimplyGo EZ-Link charms offer an adorable upgrade for everyday travel. Check the nearest mall vending machine and keep an eye out for the two designs as they become available across Singapore!
For more information on activation, card usage and top-ups, refer to the official SimplyGo EZ-Link cards and charms FAQs. For vending-machine locations and purchasing instructions, visit the SimplyGo vending-machine locator.
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