EZ-Link, Singapore’s leading provider of contactless card payments, has just unveiled a new adorable accessory for fans of both functionality and cuteness-the Cinnamoroll SimplyGo EZ-Link charm. This latest launch is sure to be a hit among Sanrio lovers and commuters alike.
The charm, featuring the beloved Sanrio character Cinnamoroll, is designed to offer a touch of charm to daily commutes while functioning as a fully operational EZ-Link device. Known for his magical ears and cheerful nature, Cinnamoroll has won hearts globally, and now he’s ready to accompany you around Singapore.
Available at selected Popular stores
For those looking to get their hands on this irresistible collectible, it will be available at a selection of Popular Bookstores starting from 13 September 2024. Participating outlets include Bras Basah Complex, Bedok Mall, Causeway Point, Compass One, Jurong Point, NEX Mall, Northpoint City, Tampines Mall, Toa Payoh HDB Hub, Westgate, Oasis Terraces Punggol, and Paya Lebar Quarter.
Each charm is priced at $16.90, without any pre-loaded top-up value. Fans are encouraged to act quickly, as limited stocks are expected to run out fast.
Find your nearest Popular store here (note that it is only available at the outlets listed above)
Seamless commutes with SimplyGo
With the SimplyGo feature, users can travel seamlessly on public transport across Singapore, including buses and MRTs, using their Cinnamoroll EZ-Link charm. SimplyGo allows commuters to conveniently tap and go without the need for regular top-ups, making everyday travel smoother and more enjoyable.
This launch further strengthens EZ-Link’s commitment to blending innovation with fun, offering more unique ways for users to enjoy a contactless, hassle-free commuting experience.
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